A WEEKLY RAMBLE DOWN THE RABBIT HOLES LITTERING THE BRAND AND ADVERTISING LANDSCAPE.

Join us as we look for new perspectives and something meaty to chew over.


BONE TO PICK S4 | #27
Matt Huynh Matt Huynh

BONE TO PICK S4 | #27

THE FINALE

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

So long, farewell, good evening & good night (for now?) On this supposed last episode of The Glittery Bones of Advertising, we stroll down memory lane and discuss all things past, present and future of The Bones. We thank you for listening and laughing with us and hope you join us for one last ramble.

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BONE TO PICK S4 | #26
Matt Huynh Matt Huynh

BONE TO PICK S4 | #26

YEAH THE GIRLS

FEATURING: NICOLA MAHONY, CIARA RUFFOLO & GEORGIA HUBBARD

This week on the Glittery Bones of Advertising, SURPRISE, It’s a team takeover! The girls take on the Fifa Women's World Cup and shed some tears over a sporting ad. Talking about jumping on the bandwagon, should every brand and their dog be making a soccer ad? Join the team and have a listen.

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BONE TO PICK S4 | #25
Matt Huynh Matt Huynh

BONE TO PICK S4 | #25

AUSTRALIA READY

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

This week on the Glittery Bones of Advertising, we talk how much we love Russell Coight, and coincidentally he’s in a car ad. For the Hardest Question, we ask are celebrities/influencers worth the money? When it comes to Glenn Robbins it’s a BIG YES from us.

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BONE TO PICK S4 | #24
Matt Huynh Matt Huynh

BONE TO PICK S4 | #24

TELLING PORKIES

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

This week we’re talking Chrome-mance, front facing cameras, data tracking & a mention of catfishing. Pondering how many passwords are too many, and does adding a porky or two help or hinder a good story?

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BONE TO PICK S4 | #23
Matt Huynh Matt Huynh

BONE TO PICK S4 | #23

SPECIAL SOMEONE

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

Dogs - Who doesn't love them? In this weeks bone we watch a pooch adoption campaign out of the UK with full hearts and wagging tails. In an unrelated tangent we then talk all this Barbie v. Oppenheimer - Did pink win the atomic race? Tune in for the fall-out.

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BONE TO PICK S4 | #22
Matt Huynh Matt Huynh

BONE TO PICK S4 | #22

IMAGINE

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

What would you do if you won the lotto? Would you run away with the house? Seems like our pals over the ditch would. Speaking of money - if you had heaps of it, what kind of agency would you open? Or would you sale away in a yacht like Craig? The hardest question in advertising has us divided.

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BONE TO PICK S4 | #21
Matt Huynh Matt Huynh

BONE TO PICK S4 | #21

MORE, FOR SURE.

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

We all want that little bit more. More to spend on an exotic fish, a canoe or even a glass case to store our teeth. H&R Block explores what you can do with the more you’ll get back from this years tax return. Are we sold? Or is $10k just not enough to get our tongues wagging, the hardest question in advertising will have us stumped.

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BONE TO PICK S4 | #20
Matt Huynh Matt Huynh

BONE TO PICK S4 | #20

IT TAKES BOOBS

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

The latest Stella Insurance ad hopes to unify people, but does it unify the team? And we look at an impossible advertising challenge. And wonder why the argument from one of the team sinks faster than a luxury liner in the North Atlantic. It's a little bit serious and a little bit not.

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BONE TO PICK S4 | #19
Matt Huynh Matt Huynh

BONE TO PICK S4 | #19

ROGUE OFFICE PARTIES

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

AI. Is it a good thing? A bad thing ? Or a completely made up thing? We look at virtual fun and check in on the realities of what it means. Or doesn't. Maybe it's all a dream. Or not. What do you think, Mr Anderson?

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BONE TO PICK S4 | #18
Matt Huynh Matt Huynh

BONE TO PICK S4 | #18

SIMPLICITY IS KEY

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week, grab a Maccas coffee and join our Fearless Foursome as we discuss the big yellow rainbow’s latest cafe claim. Then answer a simple question that may be too simple. Or is it. Or not. Hmmm. It all seems to make sense in the end. Or does it? You tell us!!!

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BONE TO PICK S4 | #17
Matt Huynh Matt Huynh

BONE TO PICK S4 | #17

CONFUSING MUCH?

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week we're knee deep in kids and questions. We revisit an old favourite and consider cookie jars, classrooms and chicken sandwiches. Then we compare children and animals. It's as much fun as a pillow fight in a playground. Join in the story...

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BONE TO PICK S4 | #16
Matt Huynh Matt Huynh

BONE TO PICK S4 | #16

BA-NA-NA-NA-NAHHH-NAHHH

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week on The Glittery Bones we compare old favourites with new versions and ask, "Which one did it better?" And we look at the power of music. Then ask, "Which came first - the slogan or the jingle?" There's a lot of laughter - and a great backing track.

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BONE TO PICK S4 | #15
Matt Huynh Matt Huynh

BONE TO PICK S4 | #15

JUST KEEP SCROLLING

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week on the Glittery Bones, an ad that aims high. Does it get to the top of Craig's List? Or end up in a steaming pile of yak poo? And we look for answers in other people's shoes. Confused? Don't be. At least, not until you've seen it.

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BONE TO PICK S4 | #14
Matt Huynh Matt Huynh

BONE TO PICK S4 | #14

FEEL THE FEELS

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week on the Glittery Bones, we look at the emotional side of advertising through the highly ration lens of basketball. Then ask if advertising has to get an emotional response. Strangely enough, it all makes sense in the end.

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BONE TO PICK S4 | #13
Matt Huynh Matt Huynh

BONE TO PICK S4 | #13

SO STYLISH . SO SANDY

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS & CARO HENDRIKS

This week we try and get to the core of luxury goods – and luxury goods advertising. The answer is as easy as a walk in an inhospitable desert surrounded by expensive luggage and small children. And we question the existence of bad ads. It’s either sheer genius or a complete shit show. You be the judge.

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BONE TO PICK S4 | #12
Matt Huynh Matt Huynh

BONE TO PICK S4 | #12

OVERDOG V. UNDERDOG

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week. Is “Different” Good? We introduce the public to the concept of overdogs. And we get knee deep in chips. Real chips. It’s a gloriously ramshackle ride. Find a friend and join us down the rabbit hole.

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BONE TO PICK S4 | #11
Matt Huynh Matt Huynh

BONE TO PICK S4 | #11

HOMELESSNESS

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week. Homelessness. And a challenge. Watch the pod. Use the content as a conversation starter. Try and then get the conversation to stop. Then make a donation to your favourite charity.

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BONE TO PICK S4 | #10
Matt Huynh Matt Huynh

BONE TO PICK S4 | #10

THE KEG IS DEAD

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week we look at Carlton United’s latest beer offering and ask, “Would the chardonnay drinkers approve?” The answers may surprise. And the hardest question in adverting may be the easiest answer we’ve ever given. Sing along if you know the words…

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BONE TO PICK S4 | #9
Matt Huynh Matt Huynh

BONE TO PICK S4 | #9

BREAK INTO SOMETHING GOOD

FEATURING: CRAIG MCLEOD, JOHN DOUGLAS, CARO HENDRIKS & GABI SOMERVILLE

This week, we gather round the bunsen burner and see what’s been cooking in the meth lab of advertising. A look at ads that pay homage to popular culture – are they effective. And should ads made in other countries run here? Yes? Nyet? Si? Join the conversation.

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BONE TO PICK S4 | #8
Matt Huynh Matt Huynh

BONE TO PICK S4 | #8

IS GOOD BEER FOR EVERYONE?

FEATURING: CRAIG MCLEOD, CARO HENDRIKS & GABI SOMERVILLE

This week we ask ourselves “Is good beer for everyone?”. From the glitter to the bone, and a cameo from someone who is years off drinking, we’re kind of in agreement. We then ponder one of the hardest questions in advertising – Is diversity mandatory? Enjoy the circus 🍻

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